Advanced Twitter Advertising in Advanced Social Media Advertising Diploma Level
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This book contains the following topics: • Introduction to Advanced Twitter Advertising • Twitter Ad Formats and Creative Optimization • Audience Targeting and Segmentation on Twitter • Advanced Bidding, Budgeting and Optimization Strategies • Conversion Tracking and Performance Analytics • Integration with Paid and Organic Strategies • Twitter Ad Campaign Management Tools and APIs • Crisis Management and Brand Reputation on Twitter Category: Diploma Level Book Publisher: Finstock Evarsity Publishers ISBN: Authors: CPA John Kimani, Dr. James Scott Pages: 96
