This book contains the following topics: • Advanced YouTube Advertising Ecosystem • Audience Targeting and Segmentation Strategies • Ad Formats and Creative Optimization • YouTube Campaign Setup and Management • Bidding Strategies and Cost Optimization • Advanced Analytics and Performance Tracking • Retargeting and Sequential Advertising • Influencer and Content Collaboration Strategies Category: Diploma Level Book Publisher: Finstock Evarsity Publishers ISBN: Authors: CPA John Kimani, Dr. James Scott Pages: 86





